Wednesday, 21 August 2019

Client Awareness

Over the course of the year I have been developing an awareness of my potential client base. I don't want to work on briefs proposed by people, I want to shoot the things I like. However even those bodies of work can have people interested in them. My recent work falls into two categories; Abstract and Nature. My Abstract work is based around my autism and how my stress and anxiety play into my interactions with a busy environment such as Plymouth City Centre. The majority of these images may not be for the uninformed public, but would be for those who are interested in autism and the professionals who work with autistic people and their families. Some of my abstracts look like watercolour paintings and would be popular to sell to a wider audience.

My Nature photography can be divided into three main categories; Documentary, Emotive and Experimental. My Documentary photography which are detailed images would be popular for individuals and organisations. My Emotive work is designed to evoke feelings in the audience. They also tend to be in detail, although that is not necessary, they would be well liked by the majority of the public and would sell well. My Experimental work are images which aren't always successful and would have a limited number of people interested in them anyway.

Overall my potential clients are diverse and it all depends on which style of work I am promoting. By knowing my limitations in terms of interacting with clients I will be able to focus on where I want my career to go.

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